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- The Law of (Business) Attraction
The Law of (Business) Attraction
Its Out There... Are Your Receiving

Our thoughts and feelings create our business…
… and what we focus on is what we will manifest in our business
Now, if you think this is already getting a bit “woo woo” for you… sorry. But if you give me just a few minutes, I’ll bring it all down to earth very quickly.

The whole nub of the “Laws of Attraction” program is quite simply… what you think about… what occupies your thoughts on a daily basis… is what you will attract in your life.
It makes sense… if we think joy, happiness… there’s a pretty good chance we’ll approach life with that same sense of joy and fulfillment and attract the same from those around us.
To transfer this line of thinking over to our business is a logical step.
We’ve been programmed for decades on “Sell, Sell, Sell.” There are books on sales techniques, methods of persuasion and marketing tactics… all designed to convince and sway.
I mentioned Ryan Levesque in my last post… a very well known and successful business coach. He’s written lately of “The Great Sea Change: Why the Digital Marketing Playbook from the Last Decade is Now Obsolete.”
To the point… and I know you’ll appreciate this as your time is already pressed...
“Stop selling and start taking orders and re-orders.”
In short… open your arms to the universe… and in this case… the business universe and the customers who really, really need what you sell or do.
“Kenn… you’re goofy. That sounds real woo woo and all… but I’ve got to get out there and hustle or I starve.”

There is a state of mind in business called “The Imposter Syndrome.” In short, we tend to discount our experience… greatly... even things we have done all our lives. “Oh everyone knows that” we tell ourselves.
Well… actually… no they don’t. In fact, some of your skills and experience might be limited to 1 out of thousands… if not more. And it’s not just how to knowledge… there is a world of complexities that turns your particular take on things into a seriously unique approach that only your particular view and experiences could have created.
It can save customers time, money, worry, hurt, embarrassment, loss and more. The value of your skill, talent and experience is in its ability to remove any and all those negatives from someone’s life.
It gives them back life, freedom, time, confidence and security.
Now I ask you… is that something you still think you have to SELL?
Service… providing THE solution to THAT problem… are we starting now to track? Is there a bit of a glimmer?
And so we get to the Great Sea Change… we stop peddling and become solution providers. Problems are out there… uncountable, unlimited seas of problems. Which one or ones do you solve… every day… never giving yourself credit for the incredible comfort and relief you dispense?
So now we just open our arms to the universe… attract those with the problem we solve… provide the solution… and it’s win win and day long… day after day.
OK… I know this was a whirlwind… but I had to get this out there… out of my head… into the universe. Sure there are things to go over… areas to clear up… and there are questions… loads of them
I have sooo much more to share… but if you are looking for some business joy… some fun and success… let’s do this… together. I’m going to be adopting all sorts of new ideas into COOLCOM… and you can share in them and apply to your business too.
We might stumble a bit… but I promise you… this is going to be an adventure of a lifetime.
